Transform Your Food Business

Expert nutrition consulting, menu development, and food safety solutions that drive results

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About RationalFood

RationalFood is a leading food consulting firm specializing in evidence-based nutrition solutions, strategic menu development, and comprehensive food safety compliance. With over a decade of industry expertise, we partner with restaurants, food manufacturers, and healthcare facilities to optimize their food operations through data-driven insights and innovative strategies.

Our multidisciplinary team combines culinary expertise with scientific rigor, delivering customized solutions that enhance nutritional value, ensure regulatory compliance, and maximize profitability. From startup food ventures to established restaurant chains, we provide the strategic guidance needed to thrive in today's competitive food landscape.

Professional kitchen consultation

Our Services

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Nutrition Analysis & Labeling

Comprehensive nutritional analysis and FDA-compliant labeling services. We provide accurate macro and micronutrient breakdowns, allergen identification, and regulatory-compliant nutrition facts panels that meet all federal requirements while supporting your marketing objectives.

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Menu Development & Optimization

Strategic menu planning that balances nutrition, cost-effectiveness, and customer appeal. Our culinary experts work with your team to create innovative recipes, optimize ingredient sourcing, and develop seasonal menus that drive profitability while meeting dietary preferences and restrictions.

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Food Safety & HACCP Consulting

Complete food safety program development including HACCP implementation, staff training, and ongoing compliance monitoring. We ensure your operations meet all local, state, and federal food safety regulations while minimizing risk and protecting your brand reputation.

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Operational Efficiency Analysis

Data-driven analysis of your food operations to identify cost savings opportunities, reduce waste, and streamline processes. Our comprehensive audits examine everything from inventory management to portion control, delivering actionable insights that improve your bottom line.

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Dietary Program Development

Specialized program development for healthcare facilities, schools, and corporate dining. We create customized meal plans that meet specific dietary requirements including diabetic-friendly, heart-healthy, plant-based, and allergen-free options while maintaining taste and satisfaction.

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Market Research & Trend Analysis

Stay ahead of industry trends with our comprehensive market research services. We analyze consumer preferences, emerging food technologies, and competitive landscapes to help you make informed decisions about product development and market positioning.

Food safety consultation and training

Our Expert Team

DR

Dr. Rachel Martinez

Lead Nutritionist & Founder

PhD in Nutritional Sciences with 15+ years of experience in clinical nutrition and food service management. Specializes in therapeutic diet development and regulatory compliance.

CJ

Chef James Thompson

Culinary Director

Certified Executive Chef with extensive experience in menu development for healthcare and hospitality sectors. Expert in recipe standardization and cost optimization.

MS

Maria Santos, RD

Senior Food Safety Consultant

Registered Dietitian with HACCP certification and 12 years of experience in food safety program implementation across diverse food service operations.

DL

David Lee, MBA

Operations Analyst

Business strategist specializing in food service operations optimization, supply chain management, and financial analysis for the food industry.

Professional team collaboration

Client Success Stories

Regional Hospital Network

Challenge: Improve patient satisfaction scores while reducing food costs across 12 facilities.

Solution: Comprehensive menu redesign with focus on therapeutic diets and operational efficiency.

Results: 35% increase in patient satisfaction, 18% reduction in food costs, and improved clinical outcomes for diabetic patients.

Fast-Casual Restaurant Chain

Challenge: Develop nutritious menu options to attract health-conscious consumers without compromising taste.

Solution: Created plant-forward menu items with complete nutritional analysis and marketing support.

Results: 28% increase in customer retention, successful launch of healthy menu category, and improved brand positioning.

Food Manufacturing Startup

Challenge: Navigate FDA regulations and develop compliant labeling for new product line.

Solution: End-to-end regulatory support including HACCP implementation and nutrition labeling.

Results: Successful FDA approval, on-time product launch, and established foundation for future product development.

Successful restaurant kitchen operation

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